Over the last few years cameraoperatorsydney.com have built a fantastic professional relationship with Australian retail footwear company, The Athlete’s foot. We have produced over 40 online videos which to date have gained over a quarter of a million views on youtube alone! Not bad eh!
Working closely with the marketing department and key shoe brands, these videos have dramatically increased social media engagement and a high return on investment for the national retail brand. From upcoming new release teasers to how to tie your laces videos, The Athlete’s foot have managed to continue to produce engaging content that is continually converting views to sales.
With up to 81% of shoppers conducting online research before buying, having a constant flow of online video content keeps your brand front of mind with potential customers, educational and entertaining videos generate trust and loyalty which is much more likely to convert viewers into customers.
Below is an example of a simple educational video on different ways customers can tie their laces. This has generated over 2.5 thousand views to date since uploading.
If you’re looking to hire a freelancer or entire video team to produce engaging video content for your online campaigns then don’t hesitate to contact us. We have produced content for a range of major Australian and International brands and agencies including BMW, One Direction, Qantas, Channel 10, Channel 7, University of NSW, Telstra & The NBN.